Using graphics

Have knowledge of: <link each bullet point to grey headings below>

  • the implications of using various graphics file formats
  • multimedia concepts and use
  • animation techniques and use
  • requirements for selecting and purchasing stock art or graphics.

Know how to produce effective:

  • graphics
  • charts (for example pie charts, bar charts and so on)
  • site maps
  • diagrams
  • flow charts
  • original illustrations
  • screen captures
  • tables
  • diagrams
  • images
  • high-quality photos
  • drawings.

Check that all graphics:

  • are introduced by nearby text
  • have concise and descriptive captions (whether or not to use captions and figure numbering is usually established when standards are set for the project)
  • have consistent line weights, text alignments, fills or shading and fonts
  • are aligned with instructional text
  • have a similar format or style across the document.

Implications of using various graphics file formats

Have knowledge of:

  • the implications (on image quality, file size) of using various raster graphic file formats, such as:
    • GIF (Graphic Interchange Format) for electronic published images; good for various operating systems)
    • JPEG (Joint Photographic Experts Group) devised for compressing digitised, still, continuous-tone (photographic) images in greyscale, monochrome and full colour)
    • other formats such as PNG, TIFF, BMP
  • the implications (on image quality, file size) of using various vector graphic file formats, such as:
    • SVG (scalable vector graphic)
    • WMF/EMF (Windows meta file/enhanced metafile).

Multimedia concepts and use

Understand how to create and use video and audio to enhance the message.

Animation techniques and use

Understand:

  • techniques for creating animation
  • using animations effectively in technical communication
  • that too many techniques used on screen will compete for attention and can be too distracting for clear communication (for example, some websites use animated GIF images that repeat continuously, pointlessly and annoyingly).

Requirements for selecting and purchasing stock art or graphics

Understand that you may be expected to pay search fees, usage fees, reproduction fees, any copyright, performing rights and clearance fees.

Any comments? (and please tell us where you are writing from)